Free tools
Free tools for founders and marketers.
Test your logo, check if AI assistants can cite your site, generate llms.txt and FAQ schema, check your brand colours, budget a website and more. No sign-up, nothing stored.
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AEO score checker
Free tool that scores how ready a web page is to be read, understood and cited by ChatGPT, Claude, Perplexity and Google AI. 20 checks, 100 points, a fix for every gap.
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Website cost calculator
Free website cost calculator with 2026 market ranges for freelancers and agencies, Framer and Webflow plan fees, page count, extras and a typical timeline.
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Pitch deck checklist
Free interactive pitch deck checklist for pre-seed, seed and Series A. 28 checks in 11 sections, weighted by stage, with a score and your top three fixes.
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Website migration planner
Paste your sitemap, pick old and new platforms, and get a 301 redirect map for Netlify, Vercel, Next.js or CSV. Free, no URL limit, runs in your browser.
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Logo tester
Free logo tester: upload your logo and preview it as a favicon, app icon, profile picture, website header and billboard, on light, dark and brand backgrounds.
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llms.txt generator
Free llms.txt generator: describe your company, list your key pages and download a correctly formatted llms.txt file that helps AI assistants understand your site.
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FAQ schema generator
Free FAQ schema generator: write your questions and answers and get valid FAQPage JSON-LD plus matching visible FAQ HTML, with checks for AI-friendly answers.
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Brand colour contrast checker
Free brand colour contrast checker: test every text and background pair in your palette against WCAG AA and AAA, with a passing colour for each failure.
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Do I need a rebrand? scorecard
Free rebrand scorecard: answer 12 questions and find out whether you need a full rebrand, a brand refresh, or to leave your brand alone, with the reasons why.
About the tools
Are the tools really free?
Yes. No sign-up, no email gate. They run in your browser.
Do you store what I paste into the tools?
No. The calculators and checkers run on your device; nothing you paste is sent to us. The pitch deck checklist saves your ticks only in your own browser.
Who made these tools?
Theepa Studio, a brand identity and web studio in Dubai. We use the same checks on client projects.
Tell us what you're building.
A 30-minute call. We look at your brand and site together, and you leave with a plan and a fixed price, whether or not you hire us.