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Run With Us

Every distance, one crew.

Run With Us logo in white on Race Red with speed streaks

The brief

A visual identity built for motion.

Run With Us is a running community built on pace, people and the discipline of showing up. Every distance, one crew.

The mark, a runner caught mid-stride that doubles as the R in RUN, carries forward momentum in one uninterrupted gesture, drawn from 45° strokes and a single clean arc. Every element is designed to feel fast, direct and collective: an identity that performs on a bib, a finish-line banner, a tracking app and a kit bag with the same conviction.

Client
Run With Us
Sector
Sport, running community
Scope
Logo, Symbol, Identity system, App and digital, Merch, Out of home
Year
2026
Studio
Theepa Studio, Dubai

Key decisions

SymbolA runner mid-stride that is also the R: 45° strokes and one clean arc for the head.
ColourA hard Race Red with carbon black and chalk white, in high-contrast compositions.
TypeGeist and Geist Mono: a monospaced labelling system that reads like a race bib, a split time, a start list.
ValuesPace, community, endurance, momentum: four overlapping rings, one crew.
ReachBuilt to work at 16 px in a dock and on a billboard, on a watch face and a metal pin.
Run With Us introduction board
Symbol structure on a 45° gridAnchor points and construction
Primary lockup on Race RedClear space
Typography and colourBrand values: pace, community, endurance, momentum
Symbol on a CRT monitor and as a brushed metal pin

In the world

Same conviction at every size.

The symbol carries the whole system on its own: an app icon, a watch face, a lanyard, a cap, a billboard.

Embroidered symbol and phone lock screeniOS folder and profile card
App in a desktop dock
Race lanyard and capSmartwatch pace screen
Browser and projected billboardApp icon set
Every distance. One crew. Billboard
Colour and typeface sheetMetal symbol on fabric
Social carouselLogo variants
App icon and profile

Run With Us: questions

Who designed the Run With Us brand identity?

Theepa Studio, a brand identity studio in Dubai, designed the Run With Us identity in 2026.

What was included in the Run With Us project?

Logo, Symbol, Identity system, App and digital, Merch, Out of home.

What is the idea behind the Run With Us identity?

A running community built on pace, people and the discipline of showing up. The mark is a runner caught mid-stride that doubles as the R in RUN.

Can Theepa Studio do a similar project for my company?

Yes. Book a call and we'll scope a fixed-price project with a fixed delivery date.

Want a brand that works this hard?

A 30-minute call. We look at your brand and site together, and you leave with a plan and a fixed price, whether or not you hire us.